Co-founder / CEO

Brandon Priest

As a seasoned software engineer, I have a deep technical understanding of building software, but I realized early on that technical expertise alone doesn't guarantee a successful product.

After creating dozens of software solutions for myself, I embarked on a journey to discover what truly drives product success. Thousands of hours studying top startups, attending Stanford and Harvard lectures, and analyzing the playbooks of industry giants have given me a unique perspective on what it takes to develop, launch, and scale great products.

My passion for helping non-technical entrepreneurs stems from witnessing friends get overcharged and misled by developers, paying for features they didn’t need.

My career has focused on efficient, lean development—bootstrapping products quickly, leveraging pre-built and third-party tools, and delivering results without unnecessary complexity. This drive led me to found WGMI Labs, where we empower non-technical entrepreneurs to thrive in the software space.

About WGMI Labs

About Brandon Priest

Over the years, I’ve contributed to generating more than $50 million in revenue for clients by blending development with strategic marketing. I’ve built and scaled multiple 6-8 figure businesses across various sectors, including software, e-commerce, and crypto/web3.

As the founder of Social Apex Media and WGMI Labs, I’ve overseen millions of dollars in paid advertising across platforms like Facebook and Google, crafting strategies that consistently deliver results.

I’ve also led marketing campaigns for global brands and mentored aspiring entrepreneurs, helping them build successful 6-7 figure businesses.

Through WGMI Academy, our software education course and community, we’ve redefined how non-technical founders build and scale software, empowering them to bring their ideas to life with confidence.